In the heart of Soho, W London is vibrant, stylish and incredibly sexy. Brilliantly located for exploring London, but equally a destination in its own right, it is perfect for groups of friends looking for an enticing night out but it's certainly also a destination that would make for a seductive, romantic weekend away. Here are just five of the reasons we love W London, Away Spa.
The location in central London
In the heart of Soho, W London is a five-star destination surrounded by the buzz of London culture. Theatre, art, cafes, shops - it's all on your doorstep, and the buzzy vibe is palpable at every turn.
The vibrant hotel mixes glitz, glamour and retro style. It's fun, flirty but has a distinct designer touch. Design extends to the feel of the place as well as the look. For example, guests sleep on signature W beds with the comfiest pillows designed by the city’s ultimate fashion disrupter, Jack Irving, while everything in your room is controlled by the swipe of an iPad.
The wellbeing experiences are ultra slick too, from the FIT gym on the sixth floor to the 100-square-metre AWAY Spa with its skin prepping sauna and steam room.
‘Retox and detox’ is the mantra here, and for good reason. There is something of the party vibe about this place - helped along by their particular talent for serving up innovative cocktails and plenty of Veuve Clicquot. Who are we to refuse?
The Perception is a luxe lounge style restaurant open for breakfast, lunch and dinner as well as music and live events. It's all high ceilings, theatrical lighting and seating designed for conversation.
The spa treatments
The spa is rumoured to be a celebrity favourite, for its facilities and for its red-carpet-ready spa treatments. Natura Bisse is the primary product line - they deliver a wide range of face and body therapies. Here, even the people behind the treatments are well known: tanning is courtesy of industry leader James Harknett; Su-Man is one of the most sought-after facialists in the world, and lash extensions by LASH LONDON are courtesy of Elizabeth Chandler.